Guest blogging, in general, isn’t dead, as we all know. We also know that it’s a highly successful method of establishing a brand. And we’re well aware that to acquire a guest post, we’ll need to propose guest blogging offers.
But how do we go about doing it? How can we write a proposal for guest blogging that will be accepted?
This is one of the most challenging aspects of guest blogging. If only we could come up with a proposal that would get us a writing place on one of the most popular blogs,
It’s conceivable. Allow me to demonstrate.
Carefully choose sites
Everything you’re about to read is meaningless unless you pay attention to the first point. You must absolutely choose guest blogging websites for business with thought and purpose.
You must be able to deliver value to your audience in the form of expertise, experience, comedy, exclusive information, unique point of view, and so on to develop excellent content. Make sure you reach the right people who can help you establish thought leadership and generate genuine results for your interest.
Choosing the top sites is the only way to get your promising guest blogging career off to a good start. With current website development, there are a lot of sites to choose from. If you choose low-quality or dubious sites, you will not only damage your reputation, but any backlinks you receive may also devalue your site. So perform your research by looking at the site’s page authority, domain authority, trust flow, citation flow, and other indicators.
A quality submission is the finest method to build your guest blogging career by landing a piece with a single, high-quality site. Getting one good guest post spot is like getting a prize that you can show off to other sites, indicating that you are a reputable writer.
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Tell them about yourself
Begin your email by introducing yourself. This is neither impolite nor arrogant. It’s courteous.
Consider that for a moment. You’re sending an email to someone you don’t know. At the very least, you should figure out who you are. This should be done in a single line or less.
If your title is “Linkbuilding Specialist” or “SEO Promotions Manager,” I would suggest changing it to something more harmless for a guest blogging pitch, as editors may assume you’re only interested in building links. You can also include a link to your LinkedIn profile, Twitter account, or another social media account to help verify your identity.
Even if you’re not a big deal, you should try to sound like one. Don’t deceive yourself, but don’t undersell yourself either.
Every website has a niche, and you must make it crystal clear that you are well-positioned within that area.
This will only take a few more lines. Your goal is to portray yourself as a contributing member of the website’s community. (You should also be engaged in the industry because you’re only pitching relevant outlets.)
Each proposal must be tailored to the site you’re pitching with laser-like precision. Investigate the site, the readership, the material, and read whatever you can. Take a look at the most popular posts they’ve written. Know your way around the site and apply what you’ve learned to create a more engaging, relevant pitch.
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